Louis
Vuitton was trained as a luggage packer for upscale Parisian
families in the early 1800's and began his rise to fame by
being appointed by Napoleon III to pack the dresses of the
Empress Eugenie. He got the idea of his famous handbags based
on his extensive knowledge of luggage and actually began
by designing luggage for the traveling rich in Paris. Louis
Vuitton's earliest inventions included the idea of designing
luggage that was flat and could easily stack in railway carriages.
His rivals began imitating the rising popularity of his luggage
designs which lead to the creation of distinctive stripes
and checkerboard patterns.
The business was formed in 1854 and luggage begin to give
way to handbag designs. The ever popular Noe bags were originally
made to carry 5 bottles of champagne but it's success was so
phenomenal that upscale women everywhere began to carry this
elegant bag. The Damier Canvas design had it's debut in 1888
and in 1896, the familiar Monogram design was launched to try
and counteract the replicas made by his competitors who were
copying his unique styles. The Monogram logo consists of intersecting
LV initials with a curved beige diamond and a 4 point star
inset. The design is continued by it's negative consisting
of a beige circle with a four-leafed flower inset. A PVC coating
is added to the fabric which is embossed with it's own design.
Today Louis Vuitton still stands for the highest quality and
any purse that comes from their factory that does not meet
these standards is destroyed. This company has stood the test
of time for 3 centuries and continues to be a force in the
fashion history of handbags.